eBay Promoted Listings: Is It Worth The Investment? [Guide]
eBay Promoted Listings: Is It Worth The Investment? [Guide]
Jan 14, 2022
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After my conversation with the eBay Promoted Listings team last fall, I immediately changed my advertising strategy (you can watch the full interview on YouTube). If you weren’t aware, eBay has changed how Promoted Listings work, with changes taking effect January 13th. The bottom line is that sellers now need to expect to pay the promoted fee on anything they promote when it sells. If anyone clicks a promoted item, the fee applies when it sells — even if the buyer wasn’t the person who clicked.
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