Flipkart s Big Billion Days Ad Campaign Critique | Arooj Zeba posted on the topic | LinkedIn
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Flipkart s Big Billion Days Ad Campaign Critique | Arooj Zeba posted on the topic | LinkedIn
Is Flipkart going through a midlife creative crisis? Let’s rewind five months and talk about Flipkart’s Big Billion Days “Kuch Bhi Ho Sakta Hai” campaign. For a decade, Flipkart owned a visual trope so iconic it became part of Indian advertising history: the kid-ults (kids with adult voices). It was simple. It was relatable. It worked ...
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