The rise and fall of Joe Camel, the cartoon who encouraged kids to smoke
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Joe Camel's Ads by Mike Salisbury 🐫 Invented in 1974 by British artist Nicholas Price and redesigned in 1988 by designer Mike Salisbury, Joe Camel was the advertising mascot for RJ Reynolds' Camel cigarettes. Depicted as a sophisticated, sunglasses-wearing humanoid camel in various luxurious settings, he aimed to rival Marlboro's Marlboro Man. Despite his appeal, Joe Camel faced significant controversy for attracting children and teenagers, leading to his retirement in 1997 due to public health
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