Dec 15, 2011 · The redesign is to be unveiled on Thursday afternoon by State Farm executives in Bloomington, Ill. The new logo was designed by a corporate and brand identity consultancy in New York,...

Oct 21, 2024 · State Farm Insurance Company redesigned its logo in 2012. It changed the graphic and text elements and commissioned a customized writing style. The company’s logo has now been renamed State Farm News Gothic.

On December 15, 2011, State Farm unveiled a new logo that began usage on January 1, 2012. It was created by Chermayeff & Geismar. This retains the three-oval element but removes mentions of specific insurance lines, as the company has evolved to offer many types of insurance and financial products.

Today, the three ovals are iconic and can stand alone in representing State Farm. The State Farm® Good Neighbor Center celebrates our legacy and commitment to serving customers. Our logos have served as symbols, delivering a consistent reminder that: 'Like a …

In 1953, State Farm adopted a new streamlined logotype that they’ve kept for many decades. It still pays homage to the previous logotypes in the form of three ovals. They are located in the very center of this new logo, although in an updated way.

Dec 16, 2011 · BLOOMINGTON -- State Farm is changing its logo for the first time since 1953. The Bloomington-based insurance company said Thursday that the new streamlined logo will be phased in starting Jan....

The Insurance company State Farm was my inspiration for the logo redesign, I wanted it to be minimalistic to fit design trends, yet have this subtle downhome country feeling. The same applies to the branding of the style guide.

Jan 10, 2012 · State Farm recently announced a re-branding campaign including a new logo design. State Farm has been in business for 90 years and and had been using the last version of its logo for more than 50 years.

Discover the meaning and history behind the State Farm logo and symbol. Learn about the evolution of this iconic brand. #farmlogo #statefarm #logoevolution.

Mar 19, 2020 · The renewed State Farm trademark grows out of the foundation of the original, core design of the three ovals. It has been adjusted for symmetry and ease of reproduction. The symbol, along with an updated State Farm wordmark, together …