This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision ...

Meet the Dell Pro Max 14 and Pro Max 16. These laptops are at the higher end of Dell’s revamped laptop lineup, intended for anyone who needs a powerful GPU in a portable Windows PC. They seem ...

The tech industry’s relentless march toward labeling everything “plus,” “pro,” and “max” soldiers on, with Dell now taking the naming scheme to baffling new levels of confusion.

Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a new portfolio of product lines: Dell ...

and Dell Pro Max. This replaces Dell's current system which features names like Inspiron, OptiPlex, and XPS. The company said at the briefing that the new names won't apply to its gaming brand ...

and Dell Pro Max – a clear copy of Apple's iPhone naming convention, which has used "Pro" and "Pro Max" to distinguish its higher-end models since the iPhone 11 was introduced in 2019.

Now, those names–especially the Dell Pro and Dell Pro Max–sound familiar, don’t they? If only social media (and by “social media,” I mean Bluesky) can clue me in… 11/10 headline.

and Dell Pro Max. As a maker of some of the best gaming PCs and best gaming laptops around, Dell is one of the biggest names in PCs. However, its products have long had a confusing mass of product ...

TL;DR: Dell has replaced its XPS branding with new categories: Dell, Dell Pro, and Dell Pro Max, introduced at CES 2025. The Dell Pro Max 14 and 16 laptops offer high-end performance with NVIDIA ...

Dell Pro laptop and desktops will be entry-level and mid-range models, while Dell Pro Max is covers premium models. One of my favorite moments during Dell’s press event announcing the new ...

Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked about this similarity, Dell executives said that no company could claim ...