Todd Krinsky is now at the helm at Reebok. Today, lifestyle brand operating company Sparc Group announced Krinsky will assume the CEO role at Reebok. He will remain based in the brand’s Boston ...

“Don’t be nervous. And don’t be afraid to fail,” Nick Woodhouse smiles to me as he recounts the advice he would offer his 20 year old self. Woodhouse is the President and CMO of ABG, which owns a wide ...

50 Cent’s G-Unit sneaker was such a cultural phenomenon that its success rivaled that of Air Jordan at its peak, according to Reebok. Todd Krinsky, CEO of Reebok, recently made that claim during an ...

Todd Krinsky and Matt O'Toole Photos courtesy of ABG In his new role, Krinsky will lead the brand’s growth strategy with a focus on its heritage, collaborations and activations, reporting to SPARC ...

It’s been less than a year since Authentic Brands Group (ABG) closed its acquisition of Reebok from Adidas for $2.5 billion, yet the heritage athletic brand already has a different energy. Just before ...

Todd Krinsky’s life’s work has been to make Reebok a preeminent shoe company. It’s no exaggeration. He has spent almost 33 years at the company, working his way up from the bottom to the top, where he ...

Reebok CEO's Opinion of Angel Reese Made Clear With Strong Comments originally appeared on Athlon Sports. Chicago Sky forward Angel Reese was the first basketball player Reebok signed after the ...

Authentic Brands Group has officially announced that Reebok has appointed Todd Krinsky as the new CEO of the sportswear company, succeeding Matt O’Toole who has been leading the company for the last ...