The NIL era in college football has completely changed the game, and the highest-paid players are making millions before ever ...

Anonymous NIL collective sources disclose the wildest requests for NIL deals and amenities by star football recruits.

Other programs, desperate to get back to prominence, have chipped away at Alabama and Georgia’s talent advantage. How will ...

Cincinnati Bengal and former LSU Tiger Joe Burrow is the subject of backlash from college football fans on Friday after ...

Remember when Brian Kelly agreed to match NIL donations for LSU football? Fans stepped up — and it helped the Tigers in the ...

The former No. 1 overall pick took home the NFL 's Comeback Player of the Year award for a second time on Thursday night ...

But there are questions about what role could NIL play in that possibility ... “Now that Ohio State has won the College Football Championship, there will be even more attention on these ...

As college athletics and the world of Name, Image, and Likeness (NIL) continue to evolve, many programs are scrambling to keep up with the changes. Landing elite recruits has become far more ...

NIL and the transfer portal have changed the game, but there is still a lot that works even if more reinvention is coming.

University of Mississippi quarterback Jaxson Dart gave away a plane full of teddy bears as part of a partnership with ...

A year ago, Lane Kiffin turned spring football into a spectacle of hot dog contests, golf cart races and tug-of-war ...

Collectives named Texas, Texas A&M, Oregon, Auburn, Ohio State, Tennessee and Nebraska as the top NIL spenders in recruiting.