I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

TikTok Symphony features, including dynamic digital avatars, are coming to WPP Open to provide more “firepower” for agency ...

TikTok is rolling out new tools to help brands in Canada tap into its massive user base of over 14 million people. At its fourth annual 2025 TikTok World Canada summit in Toronto, the company ...

Media execs are betting on AI to jump-start their businesses. Here are the most intriguing use cases, from automated captions ...

The MENA region's tally of Cannes Lions trophies has jumped from six on Day 1 to 14 on Day 2, with BigTime Creative Shop ...

I’m at Cannes Lions, where I spent the morning with TikTok’s marketing leaders.As YouTube has made expanding on living room ...

DoorDash planted its first real flag in the advertising industry. The company announced that it crossed a billion-dollar ad ...

In a drop shipping model, where business owners don’t operate physical stores, marketing becomes one of the crucial elements ...

As we reported earlier, BBC Verify has authenticated video capturing the moment that an apartment block in the Ukrainian capital was struck during a major Russian drone and missile attack. We’ve also ...

Brands will be able to add an image or text prompt about what they're selling, and TikTok's AI tools will generate a ...

Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...

WPP Open, the agency’s AI-powered marketing platform, will integrate TikTok Symphony’s avatars, AI-dubbing translation and video generation tools for its 50,000 WPP employee users and clients — all to ...