It’s a feeling all too many of us have encountered on the golf course; Nico Echavarria was running out of golf balls. Luckily for Echavarria, who earned his debut PGA Tour win at the Puerto Rico Open ...

This spring, Titleist added an enhanced alignment guide to its series of Pro V1 golf balls. At first blush, this may not seem like news worthy of its own story, but it should be. Here’s why. I go out ...

There were 46 events on the PGA Tour in 2025, and over half of them were won by the same brand of golf ball. It's easy to ...

Who they're for: Golfers who want elite levels of distance and greenside spin, along with enhanced iron and wedge spin (Pro V1); and players who want a higher launch angle, more spin and a firmer feel ...

Take a stroll down the range this week at the Tour Championship and you’re likely to see a few players hitting a new prototype ball. The red and black logos on the side of Titleist’s Pro V1 and Pro ...

One of Titleist’s cult-favorite golf balls is coming back to the retail market, albeit in limited fashion. The company is releasing the elusive Pro V1 Left Dot, one of its Custom Performance Option ...

Golfers worldwide constantly seek to enhance their game by maximizing distance and performance. Selecting the right golf ball plays a pivotal role among the various equipment choices. The Titleist Pro ...

Srixon's Z-Star Diamond is the third ball on this list to boast major success this year, having been used by J.J. Spaun in ...

Golf season came early to Michigan this year. Now, it's on pause once again, with frigid temperatures and snow showers appearing once more. But we're here to bring the cheer at the start of a dreary ...

They say you "Drive for show and putt for dough," but both are affected by what golf ball you choose to play. Golf is great game, but it is also a cruel game. I played with a friend the other day who ...

WHAT YOU NEED TO KNOW: The new Titleist AVX, a three-piece multilayer urethane cover ball, continues to meet the specific demands of players looking for a softer-feeling, lower-flying and ...

Justin Thomas’ week at The Riviera Country Club is off to a good start. He made a hole-in-one during Wednesday’s pro-am on the famed 16th, a short one-shotter that’s heavily defended by bunkers.