The media and marketing world is gearing up for 2026. Key discussions will revolve around audience measurement accuracy and ...

Pernod Ricard India has maintained its position as the largest alcoholic beverage producer in India with sales of Rs ...

Exploring the challenges faced by Tollywood's Bengali films amidst rising competition from Hindi cinema and the impact of ...

Explore the true nature of marketing in 2026 and why it struggles to keep pace with ever-evolving cultural dynamics. Discover ...

In the January 1, 2026 edition of ET Brand Equity’s Digital Cover, Harshdeep Chhabra, Global Head of Media at Godrej Consumer ...

Madison HiveMinds, a Madison Group unit, will manage Stahl Kitchens' digital marketing. The goal is to boost Stahl's online presence and customer acquisition. This partnership aims to enhance Stahl's ...

The All India Consumer Products Distributors Federation (AICPDF) calls on SEBI to pause IPO approvals for quick-commerce ...

Explore why Gen Z, the largest consumer generation in India, has no default brands and how their choices are influenced by ...

Creator-led content is now a major driver for Indian movie promotions. Over INR 250 crore is estimated to be spent on ...

Explore the emerging consumer market in India as fast fashion brands and quick delivery apps target the next billion ...

A new report reveals that Black Friday has overtaken traditional Indian festivals like Diwali to become the biggest shopping ...

Explore the dynamic landscape of the telecom sector in 2025, focusing on satellite communication, Vodafone Idea's survival ...