Search Engine Land

Google unveils new ad tools and updates for mobile app developers

Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit, including: The tech giant said the updates are designed to “enhance ...
SFGate

Google makes inroads into mobile advertising

Google Inc. agreed to buy mobile advertising company AdMob for $750 million, a deal designed to help the search giant maintain its online dominance as consumers increasingly browse the Internet ...
Business Insider

Get ready for more ads in Google's AI search answers

Google is expanding ads in AI Overviews from mobile to desktop and testing ads in AI Mode. It's also adding other AI-powered ad tools, designed to help automate ad creation and buying.
Searchenginejournal.com

Google Officially Launches Ads In AI Overviews

Google has officially launched the addition of serving ads in AI Overviews. This was originally previewed at the 2024 Google Marketing Live event. Ads in AI Overviews is available starting ...
Search Engine Land

Google Ads adds device targeting to Performance Max campaigns

Google Ads rolled out device targeting options for Performance Max (PMax) campaigns, which gives you granular control that was previously unavailable at the campaign level. The new targeting ...
TechCrunch

Google is bringing ads to AI Mode

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode ...
Search Engine Roundtable

Google Ads Reminds Advertisers Some Ad Customizers Will Go Away May 31st

You're receiving this message because in the last 90 days, one or more of the text ads, expanded text ads or Dynamic Search Ads in your Google Ads account served with an ad customizer.