Joe Rogan sees the UFC's deal with Paramount helping the sport grow exponentially.

For years, the UFC Apex has been a polarizing venue. At the same time, the UFC’s usage of the Apex in a post-quarantine world has faced relentless criticism as a downgrade from packed arenas. Fighters note its lack of crowd energy,

Paramount will become the new home to all UFC events in the U.S., while UFC's CEO says the White House may host a July 4 event broadcast on CBS.

In a major deal, Paramount scores exclusive rights to UFC events, signaling the end of the pay-per-view model currently used by ESPN.

TKO Group Holdings announced on Monday morning that UFC and Paramount agreed to an exclusive rights deal valued at more than $7 billion.

The UFC recently signed a deal with CBS/Paramount+ to broadcast events on both networks. The deal will go into effect next year.

Under the seven-year deal, UFC fights will be streamed on Paramount+ and select bouts will be simulcast on CBS.

Paramount Skydance said it will become the exclusive distributor of TKO Group's UFC events in a seven-year deal worth $7.7 billion.

The meet and greet was at UFC 306 at the Sphere in Las Vegas nearly a year ago. In the luxury box of TKO Holdings, which owns UFC and WWE, were media luminaries: Amazon’s Jeff Bezos, Disney’s Bob Iger and the future leader of Paramount, David Ellison, CEO of Skydance.

UFC 319 and ESPN+: You can purchase a monthly subscription to ESPN+ and UFC 319 for $91.98, which includes your first month of ESPN+. An annual ESPN+ subscription and UFC 319 is also an option for $134.98.