Vicks led the way in December with an impressions share of voice of 7.58% In the world of streaming, Skyrizi led pharma brands with a 5.78% SOV, followed by Tremfya, Rinvoq and Vicks. As is often the ...

Vicks reclaimed its title as the top Rx and over-the-counter (OTC) brand for ad impressions during February, according to data released by iSpot.tv Tuesday morning. The cough and cold relief drugs ...