Macworld When Apple launched its streaming service back in 2019, it was branded with a “+” at the end as a way to ...
Compounding potential consumer confusion, Apple now applies the “Apple TV” name to three separate products: the streaming service (formerly Apple TV+), the TV app and a digital media box.
Apple TV+ is now simply Apple TV, with a vibrant new identity. Ahead of its global streaming debut on Apple TV, the film continues to be available for purchase on participating digital platforms, ...