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Sprout Social Reports 268% ROI in New Forrester Study on Economic Impact of Social Media Management Software

Sprout Social's Forrester study shows 268% ROI and significant productivity improvements for customers using their social media management software. Sprout Social announced the results of a Total ...
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AI tools reshape social media analytics rankings for 2026

SoftwareWorld has released its latest rankings of top AI-powered social media analytics tools, highlighting their ability to automate measurement and deliver predictive insights. The shift reflects a ...
Nasdaq

Social Media Wins the Budget War with 8 in 10 Marketing Leaders Reallocating Funds from Other Channels to Social, Signaling Major Shift in Business Strategy

CHICAGO, Aug. 20, 2025 (GLOBE NEWSWIRE) -- New research from Sprout Social (NASDAQ: SPT), an industry-leading provider of cloud-based social media management software, reveals that marketing leaders ...