This TikTok-famous toothpaste promises to conceal stains, neutralize yellowing and improve brightness in smiles. But is this for real or just a load of internet-driven hooey? Dentists say there is ...

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With numerous toothpastes available, it can be challenging to determine which one is right for you. Here is a breakdown that will help clarify things.

As anyone with platinum blonde hair doubtless knows, purple shampoos and conditioners are the secret to maintaining your icy shade. While the trick may seem super specific, take a step back, and it’s ...

From optical brightening to charcoal cleaning, we look at how whitening toothpastes claim to work, and get the experts to weigh in Toothpaste aisles are packed full of weird and wonderful products ...

Teeth whitening products have become incredibly popular right now, as more of us look for ways to keep our smile bright and healthy without breaking the bank. Luckily, you can get a whiter and ...

Would you put black gunk on your teeth? How about purple? With Chiclet-white teeth becoming de rigueur among celebrities and mere mortals alike, dental whitening companies are moving beyond the usual ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

SINGAPORE - Media OutReach Newswire - 14 March 2024 - Colgate launches its first purple toothpaste, the Colgate Optic White Purple that instantly colour-corrects yellow tones* with the very first ...