Shades: Typically, everyday shades tend to skew more natural and muted in Korea, to accentuate natural beauty. “The most ...

The Laneige Glaze Craze Tinted Lip Serum boasts an ultra-hydrating formula powered by 95 percent skin care ingredients. The ...

With advancements in bioactive beauty, new ingredient discoveries, and deeper forays into hair care, the K-beauty trends on ...

To expand its presence in the south, emerging Korean beauty brand Pretty Skin & Lamelin PH has opened its flagship store in ...

Korean beauty has taken the skincare world by storm, and for good reason! With their innovative formulas and dedication to glowing, flawless skin, Korean beauty products offer something for every ...

Korean beauty products focus on hydration and skin health, often using high-quality ingredients and innovative formulas. K-beauty products are generally more affordable than comparable skincare brands ...

Double cleansing, toners, serums, masks, eye creams — and that’s just the half of it. While 10-step skin care regimens have become a mainstay of Korean beauty trends popularized in the U.S., ...