Overview AI has shifted email marketing from fixed schedules to behavior-driven, personalized communication that respects ...

Email marketing has been around for quite some time, and it’s an effective marketing tool. A study by DMA.org.uk found that for every $1 spent on email marketing, the average return on investment is ...

Discover how home-based businesses will use AI-driven email and SMS marketing in 2026 to create hyper-personalized campaigns ...

Personalization is the heart of modern email marketing—but Google’s latest moves strip it away, one discount tag at a time. Reduced email control. Automatic Extraction in Gmail overrides preview text, ...

Marketing to customers via email is an art, but it’s one any small business can master and use to achieve impressive ROI. Most forms of marketing are expensive. Direct mailers can cost up to $1 per ...

Fortnite, created by Epic Games, keeps winning in the gaming world thanks to smart email marketing that boosts in-game purchases. The game’s huge player base and strong revenue come from using ...

ZDNET experts put every product through rigorous testing and research to curate the best options for you. If you buy through our links, we may earn a commission. Learn Our Process 'ZDNET Recommends': ...

Email marketing typically costs around $9 to $25 per month for a basic software package from the best email marketing platforms. But it can cost more or less depending on factors such as the volume of ...