Pantene executives envision a future filled with layered, chunky and piece-y hairstyles. Hence, Pantene Texturize, a new styling line designed to help consumers achieve a variety of textured looks.

“It makes my hair feel like I just left the salon” I say it every time I leave the salon: “Why can’t I make my hair look like this at home?” Nothing compares to that fresh-out-of-the-chair volume, ...