Meta Platforms faces high AI spending, unclear monetization, ad-driven revenue, declining earnings and near-zero cash flow.

Meta's platforms were involved in approximately a third of all successful scams in the U.S., according to the company's own ...

Internal company documents reveal that Meta projected earning approximately 10% of its 2024 revenue (roughly $16 billion) from running advertisements for scams and banned goods across Facebook, ...

Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its ...

Many investors still view Meta Platforms (NASDAQ:META) as primarily a social media company running Facebook and Instagram.

Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...

On average, one December 2024 document notes, the company shows its platforms’ users an estimated 15 billion “higher risk” ...

"trans-ASC," an advertising solution that enables more detailed targeting using "Advantage+ sales campaigns," an advertising product by Meta Platforms, Inc. (Meta). With trans-ASC in place, brands can ...

Gambling promoters are using deceptive marketing tactics to reach Indonesian users across Meta platforms, despite the company ...

Meta Platforms’ strong user growth, better ad metrics, and attractive valuation offer a compelling investment. Click to read ...