BMW has long treated the 7 Series as its technological proving ground — the car where ideas too ambitious for the rest of the lineup first find a home.

BMW calls the new 7 Series the most extensive model update the company has ever carried out, and for once, the corporate ...

MUNICH—BMW is calling this its most comprehensive mid-cycle update ever. The current-generation BMW 7 Series debuted four years ago, ushering in a dramatic new look inside and out for the Bavarian ...

Within 24 hours of the reveal, Robb Report got a chance to take a ride in the electric version of the 7 Series, the i7, with designer Maximilian Missoni. We took the opportunity to discuss the thought ...

Flagship saloon ushers in Neue Klasse design and launches with three electric i7 models ahead of plug-in hybrids later in 2026 ...

BMW's recently introduced EV siblings, the iX3 SUV and i3 sedan, were billed as its Neue Klasse (new class) cars. Now, the Neue-school lessons are being applied to the revised 2027 7-series. BMW ...

The 2027 BMW 7 Series and all-electric BMW i7 may have pared back their exterior styling, but the German automaker went wild on the inside. There are two layers of dashboard-spanning screens and ...

On Thursdau BMW just dropped a dark, moody teaser of the mid-life-cycle update to the 7-Series sedan, and while the image barely shows anything, it actually confirms quite a bit. The company posted ...

The BMW 7 Series marks the beginning of a whole new era for the German luxury automaker. Its flagship car represents the best that the brand has to offer as well as the direction of its future. The ...

BMW unveiled the 2027 BMW 7 Series on April 22 through concurrent events in Beijing and at Grand Central Terminal in the heart of New York City. Naturally, they’re taking the mid-cycle refresh of the ...