Step into the mesmerizing realm of food advertising! Uncover the innovative techniques and stunning visuals that elevate ...
Food ads in the 1970s were wordy, colorful, and descriptive. The ads didn’t just showcase a product, they showed consumers how to elevate it. Everything was straightforward, so no one had to guess how ...
Food ads for kids, and on-screen exposure to tobacco for adults, are still a thing. Two studies suggest that the little ones are bombarded with junk food commercials, and adults are stumbling over ...
Exposure to junk food advertisements (relative to non-food) results in children and adolescents consuming significantly more calories during the day, regardless of the type of media advertising, ...
When McDonald’s launched a brief food safety ad at the end of 2024, it raised eyebrows in an industry that typically avoids such topics — especially after an E. coli outbreak tied to Quarter Pounders ...
It’s enough to give someone indigestion. Most of the stuff offered in the ads “is not good for you,” says Ronnie Goodstein, an associate professor of marketing at Georgetown University’s McDonough ...
Not sure why the boy looks so scared—it’s the pig that should be worried with the catchphrase, “Good with bacon.” Do me a favor and check out the unblinking face inside the glass on the bottom left ...
As Americans recover from a barrage of Super Bowl food coupled with ads suggesting we eat even more -- made light of in a funny and self-aware Uber Eats campaign starring Bradley Cooper and Matthew ...
A single junk food ad may not sway adults, but the right 15-second health message can. Researchers reveal how ad length and framing shape cravings differently for normal-weight and overweight viewers, ...
Ad industry and business organizations are urging New York lawmakers to reject a bill that would restrict companies' ability to advertise food and beverages. The proposed law (S 397) contains “vague ...