Looking to restore consumer confidence in Firestone tire performance and quality, Bridgestone/Firestone announced today a national advertising campaign, that will focus on “Making it Right,” the ...

CHICAGO (May 20, 2015) — Bridgestone Americas is playing up the skills of the mechanics at it Firestone Complete Auto Care locations in a new television ad spot, titled “Handcrafted,” and encouraging ...

That short, somewhat perplexing message is the underpinning of the new advertising campaign for Bridgestone Americas' Firestone brand. “People are keeping their cars…now longer than ever—on average 10 ...

TALLAHASSEE — The Firestone tire recall emerged Wednesday as part of an escalating power struggle between two political titans seeking control of the Florida Legislature. Trial lawyers began targeting ...

CHICAGO - Bridgestone-Firestone Holding LLC plans to launch a TV advertising campaign for Firestone tires in April. The theme of the campaign, the first for the Firestone brand since the tire recall ...

If I told you right now to go out and buy a new set of Firestone tyres for your car, I bet you wouldn't. Even if I staked my journalistic reputation on Firestone's new Destination HP tyre being the ...