In 2012, Nabisco — now part of Mondelēz International — removed the "fig" from Fig Newtons, rebranding them simply as Newtons. The decision was intentional, part of a broader effort to refresh the ...
Soft, chewy, and sweet, Fig Newtons -- as most of us still call them despite being rebranded to "Newtons" more than a decade ago -- have been the quintessential packaged snack food for over a century.
It was invented the same year as the zipper--and it has endured equally well. Sixty-five million pounds of Fig Newtons are consumed annually, and next month the blue-chip cookie will celebrate its ...
When the fig newtons arrived, some staffers got very excited. Others made a face and declined participation. Those who like the things all had favorites they wanted to talk about. I didn’t have a ...
Celebrate the popular fig-filled cookie with National Fig Newton Day on Jan. 16. Since their beginning in 1891, this popular cookie has undergone changes in names and marketing campaigns through the ...
This week, the newsroom staff at The Sentinel, took part in a blind taste test of fig cookies. They compared Nabisco's Fig Newtons with Benton's (Aldi's) Fig Bars. Besides the taste, the cookies ...
For all their complex flavor, Fig Newtons are a deeply stigmatized cookie-cake hybrid. It's the supermarket staple for "unhip" baby boomers, and one of the most under-appreciated snacks in the vending ...