Opinions expressed by Entrepreneur contributors are their own. How do you solve a problem like a boring logo? Let me tell you, uninspired logos are just the worst for a business that’s trying to grow.

The YouTube logo history and evolution provides a lesson in restrained design.

Mastercard’s logo has changed little since 1968. The brand’s name was changed from Master Charge to MasterCard in 1979, and its upright font was replaced with italics in 1990, but the core elements – ...

A brand is more than a logo, including all the values and behaviors of a company and its employees. But, when done right, the entire value, behavior, personality, quality and product can be summed up ...

It was a time of early attempts at visual identity, setting the stage for what was to come in the 2026 Business Forecast.

Food delivery startup Deliveroo’s new branding features a minimal kangaroo logo, colourful rider jerseys and photography that captures the ‘messiness’ of food A minimal kangaroo symbol replaces the ...