Even a slight change in temperature — or the difference between sun and clouds — can influence how consumers shop. Weather forecasting has become a multibillion-dollar industry as businesses use short ...

OK, FOLKS, GET OUT your scissors. I want you to cut out this column, tape it to your desk, on your marketing manager or in a place you're likely to stare at during the next three months. This'll be a ...

Each summer, we hear about the deadly and very real danger of extreme heat. But perhaps we should be paying more attention to the impacts of wintertime cold. Researchers have discovered that over the ...