With its primary backers, Saudi Arabia’s Public Investment Fund, bowing out at the end of the season, LIV Golf is on the ...
AUGUSTA, Georgia, April 10 (Reuters) - An infusion of Saudi Arabia cash and an established international series has raised the Asian Tour profile but not enough yet to attract LIV Golf's big names in ...
A smartly dressed gentleman in a Burberry trench coat looked stricken as he hurried towards the 18th fairway on the Old Course during the first round of the Women’s Open on Thursday afternoon. He was ...
If Hideki Matsuyama beats the strongest field in golf and becomes the first Japanese winner at THE PLAYERS Championship this week, those who blazed the trail for Asian golf before him will be the ...
Sungjae Im can still remember getting up early at his home in Cheongju, South Korea, to watch the Masters on television. He was 10 and quickly became captivated, like most other aspiring young golfers ...
The Asia-Pacific Amateur Championship just sent its first Thai winner to Augusta National. It’s the latest sign that golf’s most exclusive event has quietly built the sport’s most global qualification ...
As another year draws to a close, one thing remains certain – the sun always rises in the far east with Japan truly basking in the glory of its most famous golfing son, Hideki Matsuyama. The ...
The 2026 Asian Tour's Singapore Open dawns upon the Sentosa Golf Club, with players setting their sights on hoisting the trophy.
From time to time, we like to share a blooper from one of the best golfers in the world and jokingly declare that "Tour pros are just like us!" But at one event this week, that saying might actually ...
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LIV Golf must survive to keep Asian golf thriving

Some of the greatest marketing taglines, including “Just Do It” and “Impossible is Nothing” have resonated so loudly around the sporting sphere that the brands who thoughtfully crafted them have ...