LinkedIn is restricting access to most of its application programming interfaces (APIs) to companies that have struck up partnerships with the social networking company. “Over the past several years, ...

Two days after LinkedIn announced its Audience Engagement API, Omnicom has released a product built around it – an analytics tool called “Professional Audiences.” Omnicom released its B2B analytics ...

LinkedIn is launching a beta of its revamp user interface, adding new features and exposing APIs for integrating with other applications and services. The new home page design includes the usual ...

Business and employment-focused social-media network LinkedIn has launched a Media Planning API, introducing the ability for agency partners to glean data directly from LinkedIn's platform in order to ...

For marketers, measurement and attribution is still a headache, which is throwing a major wrench in campaign planning. Campaign planning is also a struggle for B2B marketers, who often use LinkedIn to ...

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LinkedIn has shut off API access to fellow professional social network Viadeo and a number of other startups who have been tapping into LinkedIn’s firehose of data via its open API program. The other ...