Chicago Sky forward Angel Reese was the first basketball player Reebok signed after the company relaunched its basketball ...

Reebok is back in the basketball game again and showcasing bigger-than-life personalities that embrace on- and off-the-court ...

"Power Moves With Shaquille O’Neal" details how Shaq and Allen Iverson have been working to bring Reebok, the brand they once ...

The six-part series follows Reebok’s revival under the leadership of Shaquille O'Neal and Allen Iverson, from design labs to ...

For current Reebok president Todd Krinsky and former company executive Que Gaskins, discovering Allen Iverson was not as difficult as convincing senior company officials to invest in the ...

Throughout the nineties and into the mid-2000s, there may not have been a more iconic basketball brand than Reebok, the ...

"There are few other brands that have lived at the intersection of sports and culture like Reebok has throughout its history," Reebok chief executive officer Todd Krinsky said in a statement.

When Kobe Bryant was a shoe free agent in 2002, many thought he would join Allen Iverson at Reebok. In the summer of that year, Bryant flew to Reebok's headquarters in Canton, Massachusetts ...